Today is a big day for CyberSmart.
After months of preparation, countless workshops and a fair few late nights, we’re delighted to announce the launch of our new branding and website.
Everything. We’re unveiling a brand new look, website and vision to take us forward into the next stage of our development. Here’s CyberSmart CEO and co-founder, Jamie Akhtar on what the rebrand means:
“Our mission has been and always will be to make security accessible for every organisation. We want to see a world where every business, no matter how small, can be cyber secure. Our new branding aspires to reflect this.”
Why the rebrand?
The last few months have really brought home the importance of good cyber hygiene. With businesses from Tyneside to Truro working from home due to COVID-19, it’s never been more crucial that everyone has access to the tools they need to stay cyber secure.
So, it’s time our branding reflected our vision, as our Chief Growth Officer, Sam Soares explains:
“We have gone beyond the look, the logo, the colours. The CyberSmart brand has been reimagined from the ground up, looking into where we are heading in the future. COVID has ushered us into a new world- one where proper cyber hygiene is no longer an option for businesses. Our new vision is to build a safe and healthy digital society.”
We couldn’t have done it without our friends over at Outfly, a pioneering design agency who, like us, specialise in helping SMEs achieve their vision.
What does this mean for our customers?
For the time being, the way you access the CyberSmart platform won’t change. And neither will the functionality within it.
However, we’ve got big plans for the future and the rebrand is only the beginning. We’ll be revealing more over the next few months, so keep your eyes peeled for news.
In the meantime, if you haven’t seen the branding, take a look around our new site.